Your business marketing may need

a slathering of "spicy mustard"!

What is a marketing copywriter?

I write content for businesses that help turn "tire-kickers" into customers, clients, and fans.

~ Specializing in the hospitality industry ~

What if I told you that you'd be reading about turnips in the next three paragraphs? While a small percentage of readers might get excited about this topic (I call them Turnipites), for the rest of us...not so much.

I'm picking on turnips, to make a point. I was once asked to be a judge at a turnip festival. Would you like to hear about it? I didn't think so. However, when one is assigned to write an article for a successful magazine on “What it's Like to Judge a Turnip Festival,” it's sink-or-swim time, creatively speaking.

So I swam. I aimed to make my afternoon of judging turnips the most engaging and honest article possible. Here’s the key: readers will only stay interested if you capture their attention. Once they start reading about you or your business, you've already caught their interest—that's your critical moment to either succeed or fail. Are you keeping the reader engaged?

You have a business or a product that you feel passionately about, and your business needs to convey that passion to the rest of the world (including the Turnipites). It's something that AI doesn't do very well. That's where I can come in. Simply put, I create engaging content tailored to your business needs. Sometimes, your hard work needs a little “kick.” A dash of panache. Or as I call it...

Bringing the spicy mustard!

Although I specialize in writing copy for the hospitality industry, I have also written website content for various other industries, including artists, therapists, tech agencies, construction and landscaping companies, and even goat yoga! I've written about curing everything from anxiety to salmon, as well as the fine art of opening oysters, and the less refined art of composting manure, for which I received a national writing award. Hey, if I can spread spicy mustard over manure (figuratively speaking), I can certainly help your website stand out from the competition. Want to see what we can accomplish together? Let's find out!